Rand Fishkin
AUTHOR

Rand Fishkin

Rand Fishkin is the founder of SparkToro and was previously cofounder of Moz and Inbound.org. He’s dedicated his professional life to helping people do better marketing through the Whiteboard Friday video series, his blog, and his book, Lost and Founder: A Painfully Honest Field Guide to the Startup World. When Rand’s not working, he’s most likely to be in the company of his partner in marriage and (mostly petty) crime, author Geraldine DeRuiter. If you feed him great pasta or great whisky, he’ll give you the cheat code to rank #1 on Google.
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Starting a business can be tough. Not only do you have to take your amazing idea from fledgling proposal to working business model, but there are so many little details and unexpected challenges along the way. If you're thinking about becoming an entrepreneur, or if you're in the thick of launching your own business, check out some of these best books for entrepreneurs to help you navigate the uncertain territory of starting a business.

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