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Publisher's Summary

Email marketing is the most effective marketing tool. Ever. Among all the marketing techniques, online and offline, email marketing guarantees tremendous success rates. 

But you have to do it the right way. 

Old-fashioned email marketing consisted of collecting email addresses and send them smappy emails. This technique no longer works: you need to train the client through a lead nurturing procedure. 

Email marketing is a mix of techniques, copywriting, emotions, and sales skills. The sum of these components can lead to unimaginable results. 

With Email Marketing by Luigi Padovesi you will discover: 

  • What email marketing is and why it is a great opportunity 
  • What are newsletters? 
  • Transactional emails 
  • What it is and how to use an autoresponder 
  • The secrets to create effective call to action 
  • The techniques to create engaging emails 
  • Fundamental bases for email copywriting 
  • How to analyze statistics and improve yourself everyday 
  • Mistakes to be avoided at all costs 

You'll discover the scientific method to convert through lead nurturing procedures and webinars and how these techniques can trigger in your customer the desire to buy your product.

©2018 Francesco Crema (P)2019 Francesco Crema

What listeners say about Email Marketing

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Meh...i wanted some more meat

I have questions like How to make sure you don't get balcklisted from Gmail which was not even touched on. If you literally don't know what email marketing is, like the defination, this will help you. If not, save you $

3 people found this helpful

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This is a terrible audiobook

I have never given a bad review on an audiobook but this one I just could not learn from. Sorry!

3 people found this helpful

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Hard to Listen to, but Some Useful Info

So, hard to listen to, but it does contain some useful information. Purchase when you're so motivated that you'll listen even when an automaton from 1950 is teaching you.

2 people found this helpful

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Simple, tactical, brilliant

For those of us who aren't natural marketers, this is a simple, perfect synopsis of what is more important and most effective. Luigi has tremendous experience and that fact that he's willing to share so many of his tried and true strategies gives any listener a multi-year head start into developing their email marketing skills. .

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A goldmine of information

Great, actionable advice from the author. He does a nice job keeping a balance of including technical pieces, but doing it in a way that is easy for the listener to understand. Best book on email marketing I have ever listen.

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I don't give many 5 star reviews but this is worth

It takes a lot for me to give a 5 star review, but this one is worth it. Great for beginners and intermediate email marketers. Detailed information and opinions based on experience. Pay attention, take notes, implement then re-listen, This exceeds expectations.

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Luigi knows email marketing!

Luigi Padovesi shares his secrets from the trenches and he is a master of email marketing. He is on the cutting edge and I have learned so much from his book. In a field with some sleaze, Luigi Padovesi stands out as honest, generous, and shares actual understandable and actionable advice. My wife Stephanie and I have both listen this audiobook and implemented his advice in our online businesses. Highly recommend!

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Information for beginners and advanced

I found many helpful tips, strategies and techniques, even though much of the information was more advanced than I could use currently. My only complaint was several typos, but they didn't detract from the quality or understanding of the information.

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Learn From the Master

Luigi is the master at email.
Anytime I think I've got it figured out, Luigi has already been there done that.
If you're looking for the perfect top to bottom approach to email, this is hands down the best place to look.
Stop listening this review, buy the audiobook and start dominating your industry with email.

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Email Marketing Golden Nuggets in Every Minute

This audiobook is pure gold. I was searching for a book on email marketing and this one caught my attention. To be honest, I've never heard of the author although once I started listening the book, I realized he's actually pretty well known. I wasn't sure what to expect but decided to take a chance and invest in the book. It took me a 1 hours to listen it and I learned so much from what the author shared. HIGHLY RECOMMENDED.

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  • jonathan f.
  • 04-10-22

Really bad…

From the way this is read, to the information in it…. It’s really bad. I wish I could ask for a refund on this. It wasn’t worth anything at all.

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  • Anonymous User
  • 09-20-20

Nothing useful

The book is like a glossary of marketing terms and it doesn't include any practical advice. This is the worst purchase I had on audible.

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  • desi life
  • 01-25-20

The Best AudioBook on Email Marketing

Email marketing remains the most effective tool for reaching and engaging clients. And Padovesi's Email Persuasion just might be the very best audiobook at exactly how to do so. In this audiobook Padovesi provides a simple and straightforward set of tactics, tools and techniques to succeed with email marketing. Most importantly, Padovesi provides the perspective needed to turn what could have been simply another "how to" book into a results getting tour de force. This is simply the best book on email marketing I have ever listen.

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  • Janda Mode
  • 01-25-20

Short but insightful

Love Luigi's audio style and he's very clear and concise. 5 stars instead of 4 because he is geared toward service businesses and I am a product based business. Still a great listen with plenty of techniques to take away.

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  • Kelvin Aro
  • 01-25-20

Luigi knows email marketing

If you need a good blueprint on how to set up an effective email campaign, Luigi's book will provide just that. He breaks it down so that you know how to write creative emails that will get opened. He also makes free supplemental information available in addition to his book. Well worth the investment.

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  • Robert Melton
  • 01-25-20

You Should Listen About Email Marketing

This is the best audiobook you will listen about email marketing.
Because it is clearly based on empirical evidence and this man putting the methods into action, not the usual clap trap you will find on internet marketing forums about email marketing.

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  • Joshua M. Bell
  • 01-16-20

Effective information in this audiobook!

A good basic primer on the subject with sufficient depth of coverage to equip the listener with the understanding and skills needed to effectively use email marketing right away.

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  • Thomas A. Barney
  • 01-16-20

Quick listen!

One of the most actionable audiobooks that I have read in a while. If you are just starting out in the email or been doing email at a more advanced level this is a great audiobook.

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  • Gary C. Holoman
  • 01-16-20

This was an extremely easy listen

This was an extremely easy listen while at the same time comprehensive. It had tons of information to help you get started on your email marketing campaigns.

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  • Jeremy M. Garcia
  • 01-16-20

Great audiobook

Great audiobook on an important business topic that can help entrepreneurs. Covers aspects of both inbound and outbound email marketing.