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Publisher's Summary

Are you a founder searching for customers to grow your B2B startup? Fast Forward will help you find, win, and keep customers. This detailed guide on B2B sales tells you how to grow your revenue from zero to one million, 10 million and 100 million.

The authors share more than 40 years of successful operating experience as startup founder, senior executive, board member, mentor, and investor in startups. Fast Forward outlines their insider’s perspective on market segmentation, pricing, contract negotiation, sales process, customer conversations, pipeline management, reporting, sales organization, and customer success.

Fast Forward also features exclusive advice from more than 30 top-tier B2B startup founders and CEOs, including:

Moritz Zimmermann (Hybris, now SAP) - Neil Ryland (Peakon, now Workday) - Peter Carlsson (Northvolt) - Bastian Nominacher (Celonis) - Erez Galonska (Infarm) - Veronika Riederle (Demodesk) - Jonas Rieke (Personio) - Matt Robinson (GoCardless) - Nicolas Dessaigne (Algolia) - Jörg G. Beyer (LeanIX) - Firmin Zocchetto (Payfit) - Avinoam Nowogrodski (Clarizen).

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. 

©2021 Matthias Hilpert (P)2021 Matthias Hilpert

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One of rare practical, applicable and useful business books

As a in general skeptical reader of business books (normally far too general and meant to be fun reading while not very useful), Fast Forward is a rare piece of literature, which represent a very good investment of your time reading it.

It is very practical, concrete and easily applicable to many B2B sales cycles.

It saves a reader and his business of big cost of learning by doing and enable good design of sales process since day one.