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Interview: Daymond John Welcomes Frustration and Failure on the Path to Success

'Wait a minute. I may not ever have to work for somebody. My destiny's in front of me, right?'
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  • Founding FUBU
  • 'Wait a minute. I may not ever have to work for somebody. My destiny's in front of me, right?'

About the Creator and Performer

Daymond John is the CEO and founder of the $6 billion global brand FUBU and a serial entrepreneur. He’s also a star of ABC’s four-time Emmy Award-winning hit business show Shark Tank. His consulting agency, The Shark Group, has worked with more than 100 startups, as well as existing and future small business owners. His books, The Power of Broke and Rise and Grind, were New York Times best sellers. A passionate supporter of Black-owned businesses, he is also a two-time Webby Award winner for his Black Entrepreneurs Day event.

Go Behind the Scenes of My FUBU Days

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What listeners say about Founding FUBU

Average Customer Ratings
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    2 out of 5 stars
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Very disappointed by this vanity piece.

I was excited to hear the story of this company and the people who created it, but I couldn’t get all the way through it because it was all just “me, me, me…..I’m so smart, cool, popular”. In the first 3 minutes he’s bragging about Obama telling him he’s “the greatest entrepreneur of all time”, and then traveling all over the world with Obama. Then he moves on to claim that people kept telling him he “has the mark of God” on him—it was all really a turn off. This is just a vanity piece to flatter Draymond John rather than an interesting story about a really interesting company. Hugely disappointing.

8 people found this helpful

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Very inspiring, informative and interesting

I absolutely loved Daymond John's story of FUBU, it was very inspiring, informative and interesting.

5 people found this helpful

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DBs Staff & BruceBruce reviews this joint

It was the best audio book I have heard yet! It was like listening to my homeboy and one of my friends from back in the day. It was just a good f***in story. Also, I knew I like Daymond from Shark Tank but didn't really know and now I know I like him because he is like me and has the same background and outlook on life. Good job and hustle in life, it's inspirational for a guy like me.

5 people found this helpful

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Amazing Story That Will Leave A Legacy

I have been following Daymond for over a decade and still find this audiobook refreshing as this is his own personal story of FUBU. He has intertwined quite a few personalities in the story and many of the people are all still with him and supporting him This tells you that he is not a transactional person. Fame and wealth have not changed him. I did not know he knows how to fix bikes also did not know there is a FUBU foundation. This is a story that I will keep coming back to it as I never get tired of listening to him. ps- I am not so sure he should reveal the last 4 digits of his social security number though. lol.

2 people found this helpful

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Inspirational

Very inspirational story for entrepreneurs like myself. It's encouraging especially to be a new digital content and coaching business as it reminds me to always keep moving because it only takes one yes to make all of your dreams come true.

1 person found this helpful

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Absolute fire!

Inspiring to say the least. Entertaining like a motha. Down right fabulous. Loved the style of performance.

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Awesome

One of my favorite audible books thus far! As a truck driver I listen to a lot of audible books. Awesome story!!

1 person found this helpful

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For Us By Us is to Love Us

An amazing story of success!: from the hood to the hills. Dreams do come true and are worth the sacrifices as told in this account.

1 person found this helpful

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Finished in 1 day!!

I needed this! The background of the founding of FUBU motivated me to keep pushing forward in my entrepreneurial aspirations. I proudly wore FUBU as a teen. I’m happy to be part of the history.

1 person found this helpful

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DOPE 🔥🔥🔥

This is the best audio book I've ever heard. I love it. I only wish there could be a part two.

1 person found this helpful

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  • MR J NAYLOR
  • 08-23-21

Hooked from the off

Found this after Noah Kagan’s podcast interview with Daymond John promoting the project. I was hooked within the first minute and loved the journey. There’s a ton of sound business advice to be had too!

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  • joanne c.
  • 09-19-21

inspiring story

absolutely love how you started fubu and it have gave me a great insight of knowledge and inspired me to never give up and keep pushing through all obstacles.

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  • Anonymous User
  • 09-07-21

Well Produced, Amazing Story

Thank you sir for sharing your story. Hugely inspiring. Good things came to the one who worked his ass off for his dream.