• Gallo Be Thy Name

  • The Inside Story of How One Family Rose to Dominate the U.S. Wine Market
  • By: Jerome Tuccille
  • Narrated by: Grainger Hines
  • Length: 8 hrs and 29 mins
  • 4.0 out of 5 stars (55 ratings)

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Publisher's Summary

Gallo Be Thy Name is the portrait of an American dynasty that rose from hardscrabble poverty in the early 1900s to become the most successful wine company in the world through toil, cunning, and crime. From selling ³Dago Red² to Al Capone during Prohibition to conquering America¹s wine market with such plonk as Thunderbird and Ripple, and from the Great Depression to the roiling farm labor movements of the 60s and 70s, the Gallos rode the turbulent currents of history to triumph, with iconic brothers Ernest and Julio steering the ship. But beneath the E. & J. Gallo Winery¹s carefully polished surface is a sweeping story of passion and power, swirling with rumors of murder.
©2009 Jerome Tuccille (P)2009 Zondervan

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What listeners say about Gallo Be Thy Name

Average Customer Ratings
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Reviews - Please select the tabs below to change the source of reviews.

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  • Overall
    1 out of 5 stars

Fire this reader

I have no idea if this book is awful or if it's just badly read.

Mispronunciations abound, the voice is irritating, and the pace is uneven.

I will search out who this reader is and NEVER buy another audio book read by him.

2 people found this helpful

  • Overall
    4 out of 5 stars
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    4 out of 5 stars
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    4 out of 5 stars

An informative read. Big bite of US history.

Forget the negative reviews. This was quite an interesting story, a big bite of US history for the last century, because the Gallo Wine Company went from nothing to being currently, the biggest winemaker in the world. The narration was, in my opinion, well done, but a bit slow. If your player can adjust speed, set it at approximately 1.15 times the normal speed and the story moves quite well.

1 person found this helpful

  • Overall
    3 out of 5 stars
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    2 out of 5 stars
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    4 out of 5 stars

Fascinating read. Distractingly awful reading.

Would you recommend this book to a friend? Why or why not?

Yes. Overall informative.

What did you like best about this story?

They were truly awful people. Always fun to see where moguls come from.

Would you be willing to try another one of Grainger Hines’s performances?

Absolutely not. You speak for a living. Please check out your pronunciation. It's not "pinot noyer" or "malbe". He's constantly missing or adding letters in the commonest words. It's painful to hear.

1 person found this helpful

  • Overall
    5 out of 5 stars
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    5 out of 5 stars
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    4 out of 5 stars

Resident of Modesto verified authenticity of book.

All was good, I lived through the era of the younger son trying to get his independence and to make his own mark, you presented very well. Thank you.

  • Overall
    4 out of 5 stars
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    3 out of 5 stars
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    4 out of 5 stars

Mispronunciations

The author of the book has to be very dissatisfied with the number of repeated mispronounced words. Was a little distracting. I guess it’s an old recording. The story was interesting. An update might be interesting.

  • Overall
    3 out of 5 stars
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    3 out of 5 stars
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    2 out of 5 stars

Disgraceful

The reader mispronounced way too many words. At some points in the story there was overly poetic language that was obtuse. And at other times in the story it was way too exacting and read like a high school biography. Oddly written with weird turns in perspective and tone. But I wanted to learn about this family of capitalists, so my goal was attained.

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    5 out of 5 stars
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    3 out of 5 stars
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    5 out of 5 stars

How do you pronounce that?

Great story and very useful information regarding America’s wine history. Some of the winemaking jargon was mispronounced, but consistent.

  • Overall
    3 out of 5 stars
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    1 out of 5 stars
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    3 out of 5 stars

Distracting Mispronunciations

Someone please teach the reader how to pronounce wine related words like varietals, vintners, pinot noir and others. Also notable egregious mispronouncing Auschwitz. These were so distracting. Otherwise an interesting story about a pretty seedy family in wine history.

  • Overall
    3 out of 5 stars
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    2 out of 5 stars
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    4 out of 5 stars

Great story, poorly written and narrated

Is there anything you would change about this book?

The book feels very disjointed for the first 1/3 or so of the story, making it difficult to keep up with who the characters are because you haven't spent enough time with any one before the discussion turns to another.

How did the narrator detract from the book?

The narration was pretty poor. Mispronunciations all over the place were the biggest issue.

Was Gallo Be Thy Name worth the listening time?

If you enjoy stories about wine families, as I do, the story itself warrants a listen. You simply need to be prepared to be a little lost at the beginning and ignore all of the wine-related mispronunciations provided by the narrator.

  • Overall
    3 out of 5 stars
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    2 out of 5 stars
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    4 out of 5 stars

Interesting tale, poorly performed by narrator

I knew going in, based on other reviewers, that narration was a problem with this audio book. In listening to the sample, I didn't think the narrator's voice would grate, so off a-listening I went, knowing that most narrator's of wine books frequently mispronounce wine terms. Sadly, the reviews were all too right, only it wasn't merely mispronunciation of wine terms, it was both wine terminology and plain old english usage that he could not get straight. Or off cadence, and even substituting words on several occasions ('substantial winemaking' instead of 'sustainable winemaking' as one of too many examples). I even thought at several points that he sounded 'under the influence' while performing the reading. Unfortunately, the many mistakes made by the narrator got old towards the end of the book. Maybe he got tired of reading it.

On a positive note, the story to me is interesting within an historical context - other reviewers have suggested the author is at times factually inaccurate, but this audiobook is so long, and the history of the Gallos subject to so much revisionist history of their own making, that who knows on that end! After 12+ hours I have a basic enough picture and am not going to go back to fact check.

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  • Overall
    4 out of 5 stars
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    3 out of 5 stars
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    4 out of 5 stars
Profile Image for G. J. Fielding
  • G. J. Fielding
  • 01-09-19

Pronunciation

It wouldn’t have hurt for the author to check the pronunciation of key industry words before recording. Every time he said “varietal” made me cringe. Pinot noir was a favourite.