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Publisher's Summary

Brought to you by Penguin.

How to Build It: Grow Your Brand with a foreword by Nando's.

In a world where everyone is trying to monetise their side hustle and the five-to-nine is as valuable as the nine-to-five, building your brand is a necessity. But how can you work out what your brand is? How can you make it relevant, and how can you give it real longevity?

This indispensable, step-by-step guide will help you understand all the key considerations as you build solid foundations for your brand to thrive and grow. Complete with creative tasks and shared personal insight from two creative strategists who have worked with some of the world's most renowned brands, How to Build It will set you on the road from nowhere to everywhere. 

Introducing the new How To series from #Merky Books: unlock your potential with our short, practical guides.

Designed to inspire and encourage listeners to unlock their potential and provoke change, the How To series offers a new model in publishing, helping to break down knowledge barriers and uplift the next generation.

Creatively presented and packed with clear, step-by-step, practical advice, this series is essential listening for anyone seeking guidance to thrive in the modern world. Curate your library with these collectible titles.

©2020 Niran Vinod, Damola Timeyin (P)2020 Penguin Audio

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