• How to Master the Art of Selling Anything Program

  • By: Tom Hopkins
  • Narrated by: Tom Hopkins
  • Length: 11 hrs and 7 mins
  • 4.7 out of 5 stars (122 ratings)

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Publisher's Summary

Whether you're in sales, interact with people on a regular basis in your profession, or you just want to be more persuasive, the single most important thing you can do is to learn how to sell.

Imagine knowing the words, techniques, closes, and tactics of the top 5% of salespeople in America. If you had this insight, you could radically change your life, explode your income, and live the life of your dreams...and there’s no one more qualified to teach you those skills than Tom Hopkins, the builder of sales champions.

Now, you can discover all of Tom’s most powerful selling secrets, from beginner to advanced.

In the How to Master the Art of Selling Anything Home Study Course, you'll discover:

  • The five steps to mastering any skill 
  • How one of Tom's students made $1.3 million at the age of 23 
  • The psychology of how people make buying decisions 
  • The nine words a sales professional must never say to a prospect or client 
  • How to figure out your "closing ratio" and how to rapidly improve it so you earn more 
  • The five keys towards overcoming rejection 
  • The single-biggest secret to success in selling 
  • Six tested and proven steps to completely demolishing objections 
  • How to turn an objection to buying into a powerful reason to buy 
  • Six power-closing techniques 
  • Time management secrets of sales superstars 
  • And much, much more!

If you want the power to influence and persuade people to say "yes" to your requests, then it’s time discover the selling techniques of champions.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©1979 Tom Hopkins (P)2019 Made for Success Publishing

What listeners say about How to Master the Art of Selling Anything Program

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  • Overall
    4 out of 5 stars
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    3 out of 5 stars

Classic but worth reminding ourselves of the basic

Most of the topics covered are already known however, people tend to ignore them when practicing sales. There is another concern about the ethical parts when you attempt to manipulate your prospects into buying by applying some of the techniques tought by the author.

3 people found this helpful

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    4 out of 5 stars

The Book did not read to the end!

Hello,
While this is a great subject of great interest, the book did not perform well on the audible. It got static and could not read from the topic on referrals onward.
That's poor performance and below expectations. The purchase was therefore not worth my money. Remember it's the referral and closing sales parts that make business income and revenue. The poor quality recording on these parts makes it a below standard product.
Does AMAZON and AUDIBLE platforms have a quality check process? How was this offered for sale?

2 people found this helpful

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  • Z'
  • 09-30-20

Good course for those involved in sales

First off it's important to know that this is not a book but a recorded class, more similar to the Great Courses you can get on Audible. The course is also kind of old, recorded in the 70s but with the exception of a few outdated references and obviously not considering modern technology, the actual content of the sales approach is still just as relevant as ever. Tom breaks down every part of making a sale from prospecting to closing and makes it very easy to understand and follow and adapt to whatever industry you happen to be working in. As someone involved with sales but working at a company that didn't really have much in terms of training, it was very valuable and I learned a lot of useful techniques which I could use in my job. Tom himself has a lot of charisma and has a lot of fun teaching the class so it was very entertaining to listen to.

If you're in sales or thinking of going into it, this will be a very valuable resource and is worth listening to.

1 person found this helpful

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Legend!!! Good for sales champions of all ages

After 20 successful years of selling, Tom Hopkins reminds us of the core fundamentals that we tend to forget.

1 person found this helpful

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Not for me

This wasn’t my favorite listen. I think this info would make a nice magazine article, but isn’t great as an audio book.

1 person found this helpful

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great reading experience

It showcase in words the way to success. I recommend reading it at least three times.

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great content and entertaining

Packed with useful techniques one can implement immediately to improve sales techniques and drive success.

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Great book for Sales Representatives

I just like everything Tom Hopkins does. He pretty funny too. The simple basic implementable steps help the reader focus on achieving the needs goals.

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    5 out of 5 stars

motivating and educational

no matter if you're Pro or beginner this book has some great tips first success

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  • Anonymous User
  • 12-10-21

Tom the Great

Even though this material may be dared and not overly PC the advice and sound techniques provided are timeless and able to be adapted to anyone wanting to excel at selling in their chosen field.
Thank you Tom. You really are a true champion.