• Jeff Bezos: The Force Behind the Brand - Insight and Analysis into the Life and Accomplishments of the Richest Man on the Planet

  • Billionaire Visionaries, Book 1
  • By: JR MacGregor
  • Narrated by: Kevin Kollins
  • Length: 3 hrs and 46 mins
  • 3.6 out of 5 stars (47 ratings)

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Publisher's Summary

What is it about him that makes him a super achiever? What about him can turn an idea into a world-changing mega-company? What about him is like you and what isn’t? What can you learn from him?

Read, and find out. 

The need to understand those around us who succeed beyond our own imagination is inherent in all of us. The innate desire is driven by our deep and underlying need to find better ways for us to achieve our own goals, understand our own dreams, and rise to our unique challenges. 

This book is about the underlying events in the life of Jeff Bezos and the ways in which it influenced his life, the way he responded to them, and in the way he used them to his advantage. The book doesn’t claim to know the fibers that made the content of his heart - no man can know that. But what it does is string together multiple events and sees the shadows that it casts. 

All that so that you can find the elements inside you that could be the seed of success, achievement, and greatness. The story of Bezos traces a path through his life as a youth and looks at his action and his achievements and deciphers the existence of his greatest achievement - Amazon - in a way that is reflective of his character, his intellect, and his upbringing. 

His story is unlike any of the other successful people in history. His brand of work ethic is familiar but different. 

Don’t wait any longer! Scroll up, and buy now to learn more about the richest man on the planet!

©2018 CAC Publishing (P)2018 CAC Publishing

What listeners say about Jeff Bezos: The Force Behind the Brand - Insight and Analysis into the Life and Accomplishments of the Richest Man on the Planet

Average Customer Ratings
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    3 out of 5 stars
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    3 out of 5 stars

You need to want this kind of read

It’s very lesson oriented. Not as much fun to listen if you want the story. So Just make sure you know what you want out of it.

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entertaining

very intriguing life not only of Jeff bezos but also of Amazon as a company

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it was nice

good book got a understanding of how Amazon operates. it's some to think about in the future.

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Fascinating! great read.

Was super helpful in obtaining a better perception of the rationale behind the Amazon headmen and his learning lessons which we can firmly relate or adapt to principally in life and business.

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Insipid

I really thought both the writing and the reading of this audiobook were atrocious. The writing itself is so shallow and boring. The writer devotes inordinate attention to Bezos's wealth and sermonizing about his values. It gets boring fast. I had been hoping to hear the story of Bezos's life, not the author's half-baked opinions.
And the reader of the audiobook cannot even manage to pronounce "anecdote" properly, and it just comes out "antidote." I wish there were more anecdotes in it and that they constituted an antidote to this terrible audiobook.

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Superb book, one of the best

I love the book and still recommend it to everyone. I believe it is a must read for anyone who has money in the market or is thinking about starting a retirement plan

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Well written.

This book provides some interesting background on Jeff Bezos and the birth of Amazon.com. Included are Jeff's top life lessons and leadership lessons, which are excellent.

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Well researched and interesting.

Aside from providing an in-depth history of Amazon and Jeff Bezos it also packs many strategy and leadership lessons in that are incredibly relevant. The author does a great job balancing the good and the bad so the reader can draw their own conclusions.

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Nice listen.

An unbiased listen where the author has explained nicely about the life of the person who changed the way shop and going for something we never expected. Enjoyed it.

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Nice short look at Bezos

This is more of a snapshot of how amazon came to be. It has good info and is good for what it is.

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  • Michael Tully
  • 07-26-19

Do not waste a credit.

Next to Walter Isaacson's Steve Jobs this reads like a primary school project written by someone who has a crush on Jeff Bezos. Learnt nothing that I could not have got from Wikipedia (other than the Author's own anecdotal insights).

Reads/plays like a positive-thinking seminar and is not helped by the narrator who seems he would be better suited to narrating "The top worst police fights".

If you are looking for a well written biography of Jeff Bezos, do not waste a credit on this.

3 people found this helpful

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Profile Image for Charles Cosgrave
  • Charles Cosgrave
  • 05-19-19

Appalling. No structure or substance.

Light on facts. Lacks any chronology. Avoid unless you want to hear more about the authors life

3 people found this helpful

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  • anton
  • 05-08-19

just fluff. no gd insight just fluff. no gd insigh

just fluff. no gd insight just fluff. no gd insighjust fluff. no gd insight just fluff. no gd insigh

1 person found this helpful

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  • T Bichard
  • 02-09-21

Just a list of facts

The information provided is just a list which could be found on the internet peppered with views and opinions of the author . At the end we drift off into 4 chapters about Elon musk! Why?

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Profile Image for JOHN
  • JOHN
  • 12-31-20

rubbish has been paid to praise. rubbish wastes

rubbish has been paid to praise. rubbish wastes times
rubbish has been paid to praise. rubbish wastes

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    3 out of 5 stars
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  • Stuart
  • 03-09-19

Somewhat short of factual content.

Too much filler and not enough content to this time. Isaacson makes his point over and over again.

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Profile Image for Steve
  • Steve
  • 03-05-19

Vague, generic, uninsightful and actually quite boring

I listened to this to kill time on a flight, and I’m relieved I didn’t take time out of an otherwise productive activity to do so.

It is essentially a sequence of generic or obvious points, fluffed out with irrelevant details or personal (to Bezos) history facts.

A lot of ‘when’ and very little, if any, ‘what’, ‘how’ or ‘why’. I couldn’t more strongly advise against wasting your money on this book.

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  • granitic
  • 02-14-19

Dull envy

In my opinion this is a man who is green with envy about the success of Bezos - fair enough - but to narrate a book which is just repeating what Bezos riches can buy - and then repeatedly telling me I must learn from his example to improve my life is just boring - after Branson autobiographies this is a huge dissapointment

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  • Blessing
  • 10-22-18

Opinion as opposed to a story

The stuff on Jeff is more about opinions and giving advice. Unfortunately has a lot on Elon Musk.

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    4 out of 5 stars
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  • Anonymous User
  • 09-10-18

audiolibro de alta calidad, luz sobre aspectos

Aconsejo que aquellos comprometidos por Jeff Bezos y Amazon comprueben esto. Es una forma rápida y gentil de escuchar esa voluntad, más que convincente, proporcionar una comprensión más amplia de cómo Jeff Bezos tuvo éxito y cómo funciona Amazon.

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  • James
  • 07-23-19

Sound quality not very good.

Story was good but the narrator sound quality not very good, very patchy and at times hard to listen to.