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Publisher's Summary

Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society. 

Now, the authors have rewritten the book from cover to cover, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research in numerous academic disciplines. To commit themselves to never undertaking this daunting task again, they are calling this the "final edition". It offers a wealth of new insights, for both its avowed fans and newcomers to the field, about a wide variety of issues that we face in our daily lives - COVID-19, health, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change, and "sludge" (paperwork and other nuisances we don't want and that keep us from getting what we do want) - all while honoring one of the cardinal rules of nudging: make it fun!   

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2008, 2009, 2021 Richard H. Thaler and Cass R. Sunstein (P)2021 Gildan Media

What listeners say about Nudge: The Final Edition

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Doesn’t include a Pdf of the images the book calls out

This needs an accompanying pdf for readers to get the full idea of what the book is talking about!

22 people found this helpful

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Bad Choice in Narrator

This guys has to put and inflection on every single sentence. Its very very annoying.

4 people found this helpful

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political rambling sludge

book starts off well describing and talking about nudges, then turns into politics, then more politics and tries to be a persuasive paper, and caps off with a lot of whining. first 1/3 of the book is what I was expecting, but after that it is no longer educationally focused.

I enjoyed misbehaving, so possibly the politics had something to do with sunstein's style/views.

2 people found this helpful

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A worthwhile investment

Recommended for anyone wanting to understand choice architecture. Executives, managers and innovators would benefit best from engaging with this book.

2 people found this helpful

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Nudge for good.

I know nudge for good is the tag line in the book, but it is also what I intend to do with what I have learned. I hope to be a better choice architect to make it easier for everyone who is affected by my decisions. Thank you.

2 people found this helpful

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This second and “final addition” is recommended…

For all who read it in 2009, it’s a must! For everyone else, but the damn book. It’s been considered as one of the most influential books of the past few decades— written by Nobel Laureates— and has much of the most up to date CREDIBLE arguments in the social and behavioral sciences.

It’s fantastic for the now because the majority of the content has been updated to this very moment— it has great insight into the Pandemic, todays politics, climate crisis and more!

You won’t be disappointed.

2 people found this helpful

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really great information a bit too long.

really good information although I think it had a bit of sludge I could have done without.

2 people found this helpful

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Anecdotal rubbish

Pretty sure this book can be condensed to a few pages if we skip all those, in my perception, fake anecdotes.

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A Social Influence Masterpiece!

One of the best books ever written to better empower business leaders, social influencers, marketing and branding specialists, civil servants, educators, therapists, life coaches, spiritual ministers, or those who want to help others make healthier decisions for their own lives and for society at large.

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Yes, get this book

If you have never read the first edition, you can safely ignore it and pick up this version. If you bought and listened to/read the first one, you are missing out if you do not listen to this edition.

What surprised me the most was how much they added to this “final edition.” It is *not* a wholly different book, but I would almost call it a sequel that you don’t need to read the first in order to understand. It contains some pretty substantive additions and stance clarifications (or stance corrections, if you are more cynically minded) that are still based on real world analysis and scientifically backed studies. This book continues to be a wonderful addition to thinking about how real people think, make honest mistakes, and what can be done on both a personal level and macro level to help us real people make fewer mistakes on difficult decisions.

Also, the narrator was great. Perhaps it’s because I’m more inclined to like fun, at times sarcastic, narration for books like this, but I really feel like the choice of voice and execution was perfect for maintaining attention throughout the book.

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  • Vincenzo
  • 01-14-22

Self-referential and misleading

The authors suggest use of those techniques have been used during the pandemic, to lead people to take the holy serum and they deem that a good choice. Enough said. I call this Fabian propaganda and barely criminal.

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  • Lesoz
  • 12-20-21

Insightful book on usage of behavioral nudges

The book speaks to different types of nudges that have been employed to motivate or encourage people to partake in a certain behaviour. It's a good way to see how to better design or avoid badly designed products. The chapter on sludge was particularly interesting. There were some aspects that appeared overly lengthy such as the last two chapters. Audible performance was ok.

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  • "turkeyboy128"
  • 12-19-21

Nudge not sludge

Great examples to highlight use of nudge and sludge! I am proned to sleep walking into defaults as it’s easy and will look out for them more cautiously! Thanks

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  • Mark Parris
  • 11-11-21

Interesting ideas for benevolent influence

Well narrated with a good mix of theory and practical examples as an additional tool to help drive positive change