• Stand Out

  • How to Find Your Breakthrough Idea and Build a Following Around It
  • By: Dorie Clark
  • Narrated by: Dorie Clark
  • Length: 4 hrs and 44 mins
  • 4.5 out of 5 stars (213 ratings)

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Publisher's Summary

A guide to becoming a recognized expert in your field.

Too many people believe that if they keep their heads down and work hard, they will be lauded as experts on the merits of their work. But that's simply not true anymore. To make a name for yourself, you have to capitalize on your unique perspective and knowledge and inspire others to listen and take action. But becoming a "thought leader" is a mysterious and opaque process. Where do the ideas come from, and how do they get noticed?

Dorie Clark explains how to identify the ideas that set you apart and promote them successfully. The key is to recognize your own value, cultivate your expertise, and put yourself out there.

Featuring vivid examples and drawing on interviews with Seth Godin, Robert Cialdini, and other thought leaders, Clark teaches readers how to develop a big idea, leverage existing affiliations, and build a community of followers. She offers not mere self-promotion, but an opportunity to change the world for the better while giving you the ultimate job insurance.

©2015 Dorie Clark (P)2015 Brilliance Audio, all rights reserved. Recorded by arrangement with Portfolio, a member of Penguin Group (USA) LLC, a Penguin Random House Company.

What listeners say about Stand Out

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Great book

This book is awesome. Dorie is an awesome writer and she reads this book very well. I really enjoyed how she broke down key points that really makes you analyze yourself and your current situation. If you can answer all of the questions that Dorie asks, then you are on a sure path to standing out. Im definitely buying the book for my library.

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Motivating & Thought Provoking

Very motivating and encouraging. Love that she gives so many real life examples and thought provoking questions at the end of each chapter.

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Another masterpiece from Dorie Clark

Anybody interested in "standing out" in life MUST read this book. Having met Dorie twice now and listened to her talk, there is undeniable authenticity in her and her book gives useful timely advice in this ever-changing world. Excellent book.

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Great actionable content.

A+ Loved it, very actionable. Now I want to read her first book. Great examples of how others did it.

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Lots of advice for extroverts.

If you want to get noticed, you'll need to put in 12-14 hours a day networking, blogging, attending groups, speaking, writing, and researching. If you have a family or a long commute to work, forget it.

There's my summary of this book. It was both inspiring and discouraging at the same time. It's mostly geared towards entrepreneurs or people I who are self-employed, with no family life. For someone like me, I would benefit from more down to earth advice.

2 people found this helpful

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Common sense comes from knowing where to start!

Dorie's book is a great starting book for those needing a process to build a personal brand or build a following around their ideas and create a breakout in their goals. The book is packed with samples that are provoking and self-reflective, with lots of practical advice on how to stand out from the crowd. Recommend it!

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networking demistyfied. Liked and recommend it

I used to think networking was throwing away business cards at conferences. But there is much more than that. that author provide with techniques and actual actions to grow your network with meaningful connections.

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Good read for people looking to create ideas.

It’s a good book for people who need help creating an idea. The questions between sections were nice and the book is easy to follow if you only have the audio. I just didn’t like that there were so many ideas from different experts. It’s good to see different POV’s but it can also confuse readers who don’t know what they want to offer to their audience.

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Well structured and makes great points

I enjoyed this book for how well it is structured and how well the author takes you to places that allow you to get her points. I also thought that the author did a fantastic job using questions to help you to formulate your own strategies for standing out.

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Thought Leadership Demystified!!!

If you've ever read a book, subscribed to a blog, or bought a new fabulous product and thought "I could have done that!"... You're right! In this book, Dorie gives us so many tips on how to bring your big idea to life, build a following, and think differently about our work. I love that she narrates this book! Her passion and confidence that "I can do it too" shines through!!

Have an idea or new product to share? Trying to find your next big idea? Then this book is for you!!!

Note: This review is written by Carla Howard (my husband and I share an audible account).