• Storytelling - The Difference Between a Good and a Great Copywriter

  • 11-Step Guide to Leveraging the Persuasive Power of Storytelling to Sell Anything to Anyone
  • By: Jesse Anderson
  • Narrated by: Nick Gallagher
  • Length: 3 hrs and 19 mins
  • 4.0 out of 5 stars (2 ratings)

1 title per month from Audible’s entire catalog of best sellers, and new releases.
Access a growing selection of included Audible Originals, audiobooks and podcasts.
You will get an email reminder before your trial ends.
Your Premium Plus plan is $14.95 a month after 30 day trial. Cancel anytime.
Buy for $14.95

Buy for $14.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's Summary

As marketers, we’re on a constant quest for psychological shortcuts to triggering human attention, memory, and persuasion....

Yet we tend to overlook the single most powerful method of them all: 

STORIES. 

Simply put, our brains are wired to pay attention to a good story - whether it’s a movie, a book, a bedtime fairytale, or a piece of marketing content. 

So here’s what I want you to do the next time you sit behind a laptop: 

Forget about facts, stats, researches, testimonials, etc....

And TELL A STORY. 

Your conversions will SKYROCKET. 

And if you don’t know how to tell a good story.... Well, then this book just found its new owner.

You will learn: 

  • How You Can Use a Story to Trigger “the Love Hormone” in Readers - Normally Triggered by Extraordinary Events Like Giving a Birth or Jumping Out of an Airplane 
  • 11 Elements of a Captivating Story (a.k.a. Step-by-Step Guide to Crafting Stories That Touch People’s Hearts and Minds) 
  • Seven+ Great Stories Written by True Masters That You Can Model and Use in Your Copywriting 
  • How to Come Up With Your Own Story Ideas and Set Yourself Apart From Copycats 
  • How to ‘Pitch’ the Power of Stories to Potential Clients and Earn 2x Higher Rates Thanks to This New Skill 
  • And Much, Much More. 

It’s been scientifically proven that our brains have evolved to empathize, remember, and make decisions as a result of hearing a story. 

In other words, it’s neurologically impossible to resist the persuasive power of a well-told tale.

Don’t you think that’s a good enough reason to grab this book and improve your storytelling today?

Get your copy now! 

©2020 Roque Lobo (P)2021 Roque Lobo

What listeners say about Storytelling - The Difference Between a Good and a Great Copywriter

Average Customer Ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 4 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Do you know how to tell powerful stories?

The author describes in detail a method he called "StorySelling". Basically it teaches you how to sell anything to anyone by telling compelling stories to your audience

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Tonka
  • Tonka
  • 05-16-21

Great guide to effective social media storytelling

if you want to add storytelling to short form copy, or short videos this is well worth a listen.