• The Art of War by Sun Tzu: A 21st Century Business Interpretation

  • How to Be Successful in Negotiation Every Time, Using Sun Tzu’s Strategies and Principles
  • By: Martin Chang
  • Narrated by: Ron Fitzwater
  • Length: 1 hr and 58 mins
  • 5.0 out of 5 stars (26 ratings)

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Publisher's Summary

The Art of War, first written by the great Sun Tzu over 2,500 years ago, has remained relevant throughout history to anyone in a leadership position; be it politics, human psychology, business, or even daily life situations, there is wisdom in Sun Tzu's teachings that is relevant to all.

In this book, we will interpret his teachings as they relate to the 21st century business world, specifically the art of negotiation. You will learn that true wisdom is timeless, and that applying the time-tested tactics in this book can propel you to the next level of success.

©2022 Yann Eckhorst (P)2022 Yann Eckhorst

What listeners say about The Art of War by Sun Tzu: A 21st Century Business Interpretation

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Such A Great Book!

I have been in the business world for years, and I have owned several small business. The art of negotiation has been key in all these businesses, and I loved how this book helps break down the importance of true negotiation. I recommend this book for anyone wanting to succeed in the business world.

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Love this book

I really enjoyed this book especially because it uses old principals that have been working for generations. I feel so much more confident every time I get into negotiations. Highly Recommend.

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This Book was incredible!

As an avid history nerd, I was thrilled to listen to this audiobook. I was extremely glad I did. I learned exactly how to be successful at negotiating in a way that not many people teach. Would definitely recommend!!

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Blown Away! ☄️🔥

This book is fire for any one in the business world. I’m just starting out with a small business and I feel like I hit the jack pot with these u covered skills. I can’t stress enough how useful negotiation skills are, get this book to up your business strategy!

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BEST NEGOTIATION BOOK OUT THERE

As a person that works in sales, I make my money through negotiations. Negotiations are so much more than what you have to offer and this book does a phenomenal job covering all the details of negotiations. I have already used some information I learned from this book and I have seen positive results in my sales because of my improved negotiations. Regardless of whether you are in sales or not, negotiations are a part of life, and this book will help you develop strategies and negotiating skills.

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Fantastic Book

This book is great! I had no clue about Sun Tzu until now, his teachings are very relevant and his wisdom is fantastic. I recommend this book to anyone

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The art of Negotiation

Lots of great strategies to help elevate my negotiation skills. I didn't relize how important of a skill this was and how much I lacked in this skill. I have a lot to work on. very interesting and overall great book.

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interesting

Very very interesting listen this one was. Learning how to effectively negotiate is extremely important and much more so than one would ordinarily think. Listening to this actually made me want to discover more about SunTzu and I ended up watching an hour long documentary about him which was again fascinating. Some incredible strategies are covered in the book, some which you would never ever think but also fairly easy to practice and apply

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Helps with Improving Negotiation Skills

To succeed with a business, you need to be able to negotiate well. This book helps you with just that, offering information to give you a great understanding of negotiation and tips on how you can get what you want to improve your business.

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Enlightening

I know the idea of using The Art of War to deal with modern problems isn't entirely new - but it's new to me. And I love it. There's something profound about using established wisdom - which never expires - for strategies for today. It's a really cool listen. And the narrator is great too.

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  • Rob
  • 04-01-22

Fantastic breakdown

I had heard a few people mention that The Art of War by Sun Tzu was applicable to so much more than the battlefield but I’d never really seen why? This Audiobook does a fantastic job of breaking down the parallels and explaining all these points in detail. The art of negotiation is in fact that an art! So the additional understanding is certainly welcome.

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  • Douglas B
  • 03-22-22

Business is War!

This book was great. I'd never once considered that the battle strategies and philosophy of Sun Tzu. But I was shocked by the parallels you can find in the world of business and the field of battle. Evaluating partnerships and rivals the way the general evaluated enemy armies seems crazy, but it truly comes together in a guide that makes more sense than I would have expected. The result is inspiring, powerful, often humorous, and surprisingly heartwarming, a combination that I was truly not expecting in a business guide. A fantastic guide for a successful business strategy, and shout out to Ron Fitzwater for his great narration as well. Love it!

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  • Amazon Customer
  • 03-14-22

Excellent work!

I like the way it’s been explained the combination of nature with human behaviour with Sun Tzu. As I did studies on Eastern philosophy on maintaining health has opened so many avenues on my life and so looking to practice the views of this book on my business now as a Wellbeing coach. I really recommend this book which you’ll learn new ways to develop your skills and knowledge on growing on your business with relationships others!

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  • Anonymous User
  • 03-13-22

This book is timeless! Priceless!

I love how the author put the masterful teachings of Sun Tzu and modern business together. It doesn’t only make you wise but fearless and efficient, a winner. And the best thing is I can apply its contents to my everyday life dealing with people and making small and big decisions. I love Chinese ancient teachings in general and I’m very happy this book has even applied it to the negotiation game. Definitely, a must-have.

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  • Toby
  • 03-07-22

A great take on Sun Tzu's philosophy!

Anyone familiar with Sun Tzu's the Art of War should give this book a read! Military strategy is applicable to business strategy in so many different ways.

Fans of Jocko Willink's books would also enjoy this take!

A well-produced audiobook, I recommend it to everyone wanting to improve their negotiation skills.