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The Business Blockchain
- Promise, Practice, and Application of the Next Internet Technology
- Narrated by: Christopher Grove
- Length: 5 hrs and 11 mins
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Publisher's Summary
The definitive pioneering blueprint covering the what, why, and how of the blockchain.
Blockchains are new technology layers that rewire the Internet and threaten to side-step older legacy constructs and centrally served businesses. At its core, a blockchain injects trust into the network, cutting off some intermediaries from serving that function and creatively disrupting how they operate. Metaphorically, blockchains are the ultimate non-stop computers. Once launched, they never go down, and offer an incredible amount of resiliency, making them dependable and attractive for running a new generation of decentralized services and software applications.
The Business Blockchain charts new territory in advancing our understanding of the blockchain by unpacking its elements like no other before. William Mougayar anticipates a future that consists of thousands, if not millions of blockchains that will enable not only frictionless value exchange, but also a new flow of value, redefining roles, relationships, power, and governance. In this book, Mougayar makes two other strategic assertions. First, the blockchain has polymorphic characteristics; its application will result in a multiplicity of effects. Second, we shouldn't ask ourselves what problems the blockchain solves, because that gives us a narrow view on its potential. Rather, we should imagine new opportunities, and tackle even more ambitious problems that cross organizational, regulatory and mental boundaries.
Drawing on 34 years of technology industry experience as an executive, analyst, consultant, entrepreneur, startup mentor, author, blogger, educator, thought leader, and investor, William Mougayar describes a future that is influenced by fundamental shifts brought by blockchain technology as the catalyst for change. William Mougayar has been described as the most sophisticated blockchain business thinker. He is a blockchain industry insider whose work has already shaped and influenced the understanding of blockchain for people around the world via his generous blogging and rigorous research insights. He is a direct participant in the crypto-technology market, working alongside startups, entrepreneurs, pioneers, leaders, innovators, creators, enterprise executives, and practitioners; in addition to being an investor, advisor, and board member in some of the leading organizations in this space, such as the Ethereum Foundation, OpenBazaar, and Coin Center.
Just as the Internet created new possibilities that we didn't foresee in its early years, the blockchain will give rise to new business models and ideas that may still be invisible.
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What listeners say about The Business Blockchain
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 09-11-17
Average
There is nothing in this book that you can't find in any general discussion of blockchain. Lots of generalizations and hyperbole. Basically, hardly any meat to be found anywhere.
What does the reader learn from reading this book? That he should check out another one.
14 people found this helpful
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- Paul
- 06-22-17
Blockchain is the future
Great for those that want to fully explore the possibilities, as well as limitations of blockchain as it gradually integrates into society. This book will open your eyes to why Blockchain technology is so revolutionary, often making comparisons to the early days of the internet. I will be coming back to this book often over the years to remind myself of the days where Blockchain was in it's infancy.
4 people found this helpful
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- Gary Heredia
- 06-21-17
Oksy
It's okay. Doesn't really teach you too much about Blockchain. Rather just mentions the potential etc
5 people found this helpful
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- Kevin R. Pierce
- 02-20-18
A good introduction to block chain technologies.
Overall, a good introduction to block chain technologies. If you're hoping for anything in depth, you're looking at the wrong book. The sections concerning smart contracts and smart oracles was especially informative . So was mention of the Ethereum virtual machine.
There were points when the author seems to just be padding stuff out. Endless lists of "block chain will this" and "block chain will that` make me want to throw my phone out the window.
1 person found this helpful
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- Philomath
- 07-22-17
Blockchain and the next generation of networking
A truly fascinating evolution to the existing internet, may be just as profound as the web.
The authors were not technical and not too simplistic in their analysis of the technology of the blockchain. Although it was more catered towards business specifically financial institutions.
The block chain has always been associated with crypto currency since bitcoin was the initial innovator. It's really a simple idea that can expand to include very complex innovations that reach well beyond business. The idea that the many can better do what the single can, even if the single is an expert.
The authors explained this as a decentralised system where operations, authentications, certifications etc. can be spread across many individually autonomous nodes (computers) thus eliminating the middle men and vastly reducing costs while providing better and quicker service.
This idea, or to put it more precisely, network philosophy, is a threat to governments, old school businesses, financial institutions, and jobs in general. The author unfortunately did not touch on some implications.
Again a technology that is on the move and probably unstoppable by any government or regulators, and a major disruptor to our way of life, while having the potential to transform the world hopefully to a more efficient machine.
An important subject, as indicated by the high rating given. The author could have said more though.
3 people found this helpful
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- TeamWork Realty
- 06-29-17
Wealth of Ideas obfuscated with information
Without question I enjoyed this book. The author is very clearly knowledgeable on the topic. At times rambling through attempts to explain his thoughts on what the reality is or future potential is with blockchain technology.
2 people found this helpful
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- Luis Yndigoyen
- 02-06-22
Buena explicación de temas fundamentales
Sin entrar a temas técnicos explica bien conceptos básicos. Lo recomiendo para personas que están entrando al mundo de las blockchain
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- Aveen
- 05-31-21
easy does it
Very easy to listen to and I thoroughly enjoyed this one. More suited to business/finance/entrepreneurs. not suitable for technocrats wanting to deep dive into the technical aspects. Still highly recommended.
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- Vitruvian Man
- 05-07-20
Plain language introduction to a future with blockchain.
I really appreciate that William took the time to first thoroughly understand blockchain technology. This is important as it shaped his world view of the possibilities and it shows in the many ideas he shares and perspectives about blockchain.
The book was narrated really well and felt natural as I digested chapter after chapter. The key takeaways at the end of each chapter also helped me recall the points William wanted to emphasise.
My only qualm is that being such a nascent technology so much evolves over such a short time. I read this book in April 2020 and some parts already felt dated. But that’s the nature of this beast. I look forward to reading William’s most recent works.
There was a time when you could put being familiar with the web, word processing systems, etc on your cv. Or talk of being a web developer when there were only a handful of people who knew what that even meant. Not anymore. The same will be said of blockchain. I recommend this book most especially to anyone of a working age or intends to join the workforce by 2025; beyond that I think more current books would be relevant.
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- Smith Surasmith
- 04-09-20
Basic introduction
Discusses areas of application and concerns regarding blockchain. The last section on project of blockchain as standard platform for developers is interesting as how it compares to the rise of web development.
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- Ash
- 01-25-17
Good summary, not too much more...
It's a good book, and is well read, but doesn't contain a huge amount of information you couldn't get by spending an hour googling and reading blog posts / articles.
I'm fairly sold on the blockchain concept and high level applications, I was really looking for more depth. Rather than fifty fleetingly described ideas I'd have rather heard fifteen but with deeper detail.
13 people found this helpful
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- Richard
- 05-13-18
Still don't get it
I was expecting to be enlightened as to why the future was already here. Unfortunately, I still don't get either how the whole thing works (and I am reasonably tech savvy), or why we need it. The author appears to be selling the 'benefits' of terrible efficiency in order to decentralise, but doesn't do a good job of why.
Narration really annoying to cap off a pretty disappointing experience.
2 people found this helpful
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- shlubby
- 04-30-18
Content lacking and narration irritating
I found the content to be repeatedly lacking answers to some of my key questions as the book progressed (e.g. 'the ledger' is repeatedly discussed and praised without explanation of how it works other than 'the network'. There was also no discussion of potential issues - id expect at least a brief mention in the overall summaries.
As a result it seemed like a huge sales pitch rather than an informative guide to understanding this technology.
I also began to find the narration irritating after a while - it felt over bearing, arrogant and trite with a condescending tone.
2 people found this helpful
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- Amazon Customer
- 07-13-17
Worth the listen
Good overall view, breaks down concepts clearly. Worth a listen as an introduction to the topic.
1 person found this helpful
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- Tim B.
- 08-20-21
tough audio but good content
good content but read rather robotically? made it hard to finish the whole book. worthwhile purchase on the the whole.
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- firemonkey
- 03-01-20
Nothing much said
Just hyperbole from someone clearly practiced in talking around blockchain. But nothing solid or prescriptive from a technology or business sense. Even from the religious following of crypto point of view, the book seems aged and it’s time has passed. There are a few interesting lists that would be good food for though contained on a single sheet of paper. But after an over optimistic read through the whole book I am not inclined to open it again to refine out its minuscule value.
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- Syhub
- 01-16-20
Top line overview
Great book to get an idea on what blockchain is and its multiple applications in day to day life
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- Alexis Solomon
- 04-26-19
Clear and Precise!
I now have a clearer understanding of blockchain technologies and how to apply various business methods to my work.
Thank you
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- OSCARH
- 12-10-18
Very abstract
I found this book very abstract and more authors’ musing what the blockchain could be in the future. It didn’t feel very tangible and I still struggle to understand the technology itself.
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- Alexander Mikhalev
- 10-24-18
Brilliant book about complex topic
This is an absolutely brilliant book for complex topic, which is still technically correct and provides enough business inside to drive blockchain strategy forward.
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- Anonymous User
- 02-05-18
promise, yes, practice, maybe, application, not.
I was looking for something a bit more inclusive of what and how of the block chain in business, but this had a lot of superlatives but not as much substance as I would have liked.
1 person found this helpful
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- Caleb
- 02-24-18
Great insight into the past and future of Crypto
Vitalik's insight into Blockchain proves invaluable to the crypto tech investor and enthusiast. After listening to this book you would have a good understanding of the macro future of blockchain technology and general direction the industry is progressing towards.
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Performance
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Story

- Asanga Manage
- 02-13-18
This guy reads the bitcoin whitepaper! :(
This guy reads the bitcoin whitepaper! :(
so many redundant words..buzz words..Not useful. Waste of time and money.