• The Conversion Code, 2nd Edition

  • Stop Chasing Leads and Start Attracting Clients
  • By: Chris Smith
  • Narrated by: Chris Smith
  • Length: 8 hrs and 45 mins
  • 4.9 out of 5 stars (13 ratings)

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The Conversion Code, 2nd Edition

By: Chris Smith
Narrated by: Chris Smith
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Publisher's Summary

The new edition of the bestselling book for real estate agents, loan officers, and SaaS and small businesses.

In The Conversion Code: Stop Chasing Leads and Start Attracting Clients, Second Edition, digital marketing and lead conversion expert Chris Smith delivers the ultimate exploration of the marketing and advertising tactics that are successfully generating higher-quality leads that are easier for salespeople to convert. Smith researches and tests the latest and most popular platforms, including TikTok, YouTube, and Instagram, while also studying the most effective sales techniques, tools, and scripts.

In this book, you'll learn to: 

  • Increase your lead conversion rate, reduce your cost per lead, and improve your overall ROI from marketing and sales
  • Generate an endless supply of high-quality leads from social media that are easy to convert into closed sales
  • Stop chasing leads and start attracting clients with amazing marketing and clever ads
  • Adapt to the consumer privacy changes that have made targeting ads and getting leads to answer the phone harder than ever
  • Differentiate your brand in a way that positions you as the authority and gets people contacting you who are already sold.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2022 John Wiley & Sons, Inc. (P)2022 Ascent Audio

What listeners say about The Conversion Code, 2nd Edition

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Like a PhD in Attraction Marketing

Chris opened my eyes to looking at leads in a new way. I love that the focus is on putting out such rich content, people come to me.

I also bought the book so I can go back and complete all the Do This Right Now challenges and reference different topics as they need to be revamped in my business.

His narration is a little monotone (unlike his real personality) but I appreciated his pace and clarity. Excellent book!

1 person found this helpful

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🔥💪A tactical guide to marketing in 2022 & beyond

Being such a huge fan of the original conversion code (also a must own), my only concern was that this second installment would overlap or rehash too much of the original. I was wrong!

Once again, I was reminded of how much I still have to learn as this volume is packed with step by step instructions for marketing, selling, and developing personal brand at the highest level.

Similar to the first installment, it'll probably take a year or two for the average person to start executing on even the most basic strategies offered in the book.

It gives me real peace of mind to know my online marketing presence is future proofed and will remain at the tip of the spear, and ahead of the competition for years to come, thanks to this book and it's predecessor...

Great work Chris!

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Already read it twice

Chris’ first book helped me define my career. This book will help me perfect it. I’ve already read it twice, but twice might not be enough!

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Excellent Read

very compelling, riveting. great information to become a successful closer. information to become and stay focused.