• Viralnomics: How to Get People to Want to Talk About You

  • By: Jonathan Goodman
  • Narrated by: Pete Cataldo
  • Length: 2 hrs and 22 mins
  • 4.3 out of 5 stars (120 ratings)

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Publisher's Summary

Discover how to get the right type of people to talk about you.

Are you sharing great work, but it seems nobody is listening? Does it seem like you're at the mercy of social networks' mysterious algorithms? Do you feel like it is an insurmountable task to understand and leverage social media?

In Viralnomics: How to Get People to Want to Talk About You, Jonathan Goodman shows you how to appeal to people's desires and get them to share your message as an extension of themselves.

In this engaging, entertaining, and educational quick listen, you will discover:

  • Methods to ethically persuade on social media
  • How to identify and befriend the real influencers (they aren't who you think they are)
  • A concept buried deep in psychological research that holds the secret to purposeful social sharing
  • The two keys to creating true power
  • How to craft your messages and build your networks

If you desire to get your product or service out to the right audience, you don't need to understand what buttons to push, you need to understand and appeal to the people pushing them. This book will help.

©2016 J. Goodman Consulting Inc. (P)2016 J. Goodman Consulting Inc.

What listeners say about Viralnomics: How to Get People to Want to Talk About You

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Don't waste your time and money

This book wasn’t for you, but who do you think might enjoy it more?

This book appears to be more a practice essay than a book, the author tries to use clever wording and story telling but fails miserably. Each section is ranges from 1 min to about 30mins with the majority of the book him bouncing off random snippets but non related to how to actually increase your chance to virality. Honestly don't waste your interest, get another book. I don't think this book is for anyone because is really just that bad.

What do you think your next listen will be?

I am a growth strategist, I think my next book will be related to marketing, strategy or I might go for a good suspense novel.

What didn’t you like about Pete Cataldo’s performance?

The reader was good - content was horrible.

If you could play editor, what scene or scenes would you have cut from Viralnomics: How to Get People to Want to Talk About You?

Unfortunately everything, I have read hundreds of books and listened to about 40 or so audiobooks and this one is one of the worst wastes of time I've experience.

Any additional comments?

Don't waste your money.

1 person found this helpful

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A must read for any service professional

Viralnomics provides a great take on how to start a grass roots social media and marketing campaign. The advice is pragmatic and provides easy steps to follow. This is about more than just going viral, it's about staying relevant.

1 person found this helpful

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Must Read for all professional online

Well written by the author, well read by the narrator, and so much actionable information in it that I listened twice and took notes.

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Providing clarity & direction to a constantly evolving landscape

This book was as short as possible and as long as necessary!

Jonathan does an incredible job of making the complex seem simplistic by providing very tangible action points for the reader, regardless of the business industry, size, or timetable.

I will be recommending this book to all colleagues who work within or own their own company/brand.

Thank you for clarity!

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Exactly what I was looking for

Listened to it twice because it was that good. Loved it. The writter is simple and gives no clutter

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Packed with info!

I have only gone through this book once. It needs at least 3 reads, I think! Great book and it's jam packed with relevant and useful content. thanks for sharing all this Jonathan, it has really galvanized me and now my website will be going live a month sooner than planned!

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  • TM
  • 01-19-18

good info.

This book had good information, although you always feel an awareness of looking for changes that may have occurred over time from when the book was written. He does make good mention of that fact as well though.

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Relevant, insightful, and actionable

Jonathan Goodman's work in Viralnomics is well composed and relevant for anyone looking to gain a better understanding of the complex workings of social networking for businesses. Highly recommended.

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Its a must read book.

If you are thinking or already using social networks to promote your business this is the book you should read. Viralnomics should be one of the firsts on the list to read. It provides you with understanding and knowledge how to maneuver on social networks to gain following, trust and establish yourself us a person of authority on the particular subject you are interested in.

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Awesome and timely!

I am in a growing phase of my business/ministry and this was great info. Thank you!

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  • Stephen
  • 03-04-18

It's a good short listen

A good book, a few good points and definitely made me think. It was easy to listen to in a day, any longer and it would have got a lot less stars from me.

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  • donald derick sweeting
  • 08-25-17

Another great read from the PTDC

Would you listen to Viralnomics: How to Get People to Want to Talk About You again? Why?

yes, great understanding of human behaviour and why people share things.

What did you like best about this story?

its simple to apply the methodology

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  • Dwayne
  • 07-29-17

Good stuff

pretty simple book that explains how to push your business to the public. great read

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  • Stuart green
  • 09-06-16

Save time!

In this book you will find answers to all of the questions you DIDNT ask about social media. You didn't ask those questions because you didn't know what they were, well they're here and not only will you DISCOVER them but all the right answers too. Maybe not for the newbie marketer because they have to go out and screw things up first. Come here when you are done chasing your own tail. Tells us everything about how to grow a business using social media concentrating not only on viral content creation, but all of the other essentials too. Listened twice now.

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  • stuart
  • 03-18-16

Another great book by Jon!!

Really enjoyed listening to Viralnomics, the way that Jon puts his content across makes it so much easier to relate to and utilise the material! Great job again!!

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  • Jonathon
  • 06-29-16

Great Listen!

Always enjoy Jonathan Goodman's books, ebooks and blogs.

As a personal trainer I love hearing from someone who not only made it big but is show us all how to do it!

Thanks Jon! Love you work!!

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  • gavyn
  • 06-16-16

Very insightful

A great insight into how to build a brand and following. As a trainer I'd highly recommended this book.

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